George Gallup
George Gallup

American statistician

George Horace Gallup (November 18, 1901 – July 26, 1984) was an American pioneer of survey sampling techniques and inventor of the Gallup poll, a successful statistical method of survey sampling for measuring public opinion.

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Those of us who launched this effort to measure public opinion by sampling methods did not regard public opinion as a mysterious force which manifested itself in unknown ways. To us, as to James Bryce, public opinion was 'the aggregate of the views men hold regarding matters that affect or interest their community'. authored-by George Gallup on 6/1/2019, 1:32:43 PM